Stretchy pants and marginal gains | Tom Waller | TEDxKPU

05/11/2014 14:57:48

This talk was given at a local TEDx event, produced independently of the TED Conferences. The unrelenting pursuit of marginal gains for elite athletes in all sports has demanded a constant search for technical breakthroughs that can deliver the 0.01 seconds, the ‘moments’ that define the difference between gold and silver, success and failure. Apparel has increasingly become a topic of focus and been attributed to phenomenal success in sports such as swimming, cycling and skiing. The controversy that follows in the context of technical doping and fairness is a fascinating area of debate, particularly when considering that, as well as fire, the fact that we cloth ourselves is a primary differentiator for the success of the human race as a species. Fundamentally this also challenges the reality that no technology can override, personal will and motivation and the holistic quest to becoming the perfect athlete. This talk encompasses the physiological, technical and psychological phenomena that leads to ultimate success.

Dr. Tom Waller joined lululemon to lead product innovation and R&D, in 2012. Shortly after his arrival, he established the group now known as Whitespace™ and built a world class R&D facility, the Whitespace™ Workshop, to reassert the intention of enhancing guest experience through unique, industry shifting activities, hence building on the legacy of the lululemon vision to elevate the world to greatness. Prior to joining lululemon, Tom was Head of Aqualab, Speedo's global R&D and innovation facility, where he led all Olympic projects for elite swimming as well as new product and material developments. This role followed several years directly servicing many of the world's largest sporting goods brands through his leadership of the consultancy arm of Progressive Sports Technologies, a spin off company at Loughborough University’s Sports Technology Institute, and multiple postdoctoral research projects as a member of the Sports Technology Research Group. Tom's combined commercial and academic experience, along with his specialist expertise in the application of technology for performance enhancement, has inspired a novel methodology for innovation. This has been regularly tested on the world stage with projects related to the Soccer and Rugby World Cup tournaments, the NBA, and also the British Triathlon, Cycling and Paralympic teams. Tom’s personal life is also dominated by sport, more specifically yoga, adventure racing and triathlon where he has competed up to Ironman distances.

About TEDx, x independently organized event In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* *Subject to certain rules and regulations

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